Irina Dzhus is the designer behind DZHUS conceptual wear brand, a fashion stylist and a makeup artist.
As of 2007, she has been styling advertising campaigns, collaborating with magazines and celebrities. Irina’s clients include Unilever, Nemiroff, Sanahunt, White Mandarin, Sergey Makhno Architects, Mademoiselle Paris, Lada Legina, Baiba Ripa, Juliya Kros, Chuyko, and others. Irina has created looks for Dzidzio, Alina Pash, Ivan Dorn, Mamarika, Irena Karpa, travesty diva Monroe, Ada Rogovtseva, and other influencers. Irina Dzhus’ work is published in L'Officiel Austria, Kaltblut (Germany), Latest (Italy), Faust (France), WGXW (USA), Ukrainian magazines ELLE, L'Officiel, Pink, XXL, Wedding and many more.
In 2010, Irina Dzhus founded an avant-garde clothing and accessories brand, DZHUS. Her collections have soon gained international recognition because of the innovative cut and multipurpose transformer pieces. DZHUS suggests to opt for unified wardrobe items to minimise physical shopping and, at the same time, discover an endless variety of potential outfits. This is how DZHUS’ philosophy of conscious consumption with no limitation for self-expression is brought to life. <strong></strong>
From the day of its launch, DZHUS has been a vegetarian-friendly brand. All the products are ethically manufactured using cruelty-free materials only.
In 2019, DZHUS won the Cruelty-free Fashion prize at Best Fashion Awards - the most prestigious fashion rating in Ukraine, and in 2021, DZHUS’ eco project, “Unpacking”, was awarded a special prize at Fashion Film Festival Kyiv. Short-listed for the International Woolmark Prize back in 2015, DZHUS presents seasonal collections during Ukrainian and Paris Fashion Weeks.
DZHUS clothing is stocked in Japan, China, Portugal, USA, UAE, Saudi Arabia, Kuwait, Australia, and sold online worldwide.
The brand has been featured in the top international press: Vogue, Dazed&Confused, Harper's Bazaar, Marie Claire, Elle, Elle Decoration, Cosmopolitan, L’Officiel, Kaltblut, Dezeen.com and more. DZHUS is worn by Ukrainian influencers: Onuka, Jamala, Alina Pash, Dakh Daughters, Irena Karpa, known architects and artists. The brand has collaborated with The Hunger Games and Star Trek Discovery, American musicians EYIBRA and Zola Jesus.
Now that Russia began the war against Ukraine, DZHUS donates 30-50% of its profit from sales to the Ukrainian army and animal shelters.
<strong> </strong><link http://www.irinadzhus.com/>www.irinadzhus.com</link>
